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Meet Laurie Genevish

Laurie Genevish is a Performance Improvement Consultant. She is the president and creative force behind The Performance Difference, LLC, a firm that helps companies reduce employee turnover, improve time to productivity.

A request from Kinko’s corporate office for a training certification program sparked Laurie’s enthusiasm for performance improvement. Her program was so successful that Kinko’s retained her to implement it nationally across all branches. Since 1998, Laurie has led the training and development departments for such companies as Transamerica and Manhattan Associates.

Laurie creates an environment in which she partners with clients like Uplifting Entertainment, The Home Depot and Chick-fil-A to identify critical roles in their business, analyze hiring and skill gaps; determine performance success factors, and select and implement plans for individual, team and company development.

Laurie resides in Georgia with her husband and two boys. She practices what she preaches by making continuous performance improvement a theme in her own life; in 2015 she met her goals of climbing half-dome in Yosemite and earning her black belt in Tae Kwon Do.

Meet Jinnie Schmid

Jinnie Lee Schmid leads the Coaching practice for The Performance Difference. She has built a 20+year career devoted to equipping individuals and organizations to navigate change and improve performance. Having spent the majority of her career as a consultant with both “Big 4” and “boutique” firms, as well as holding internal roles, she has extensive experience with performance improvement techniques including coaching of individuals, facilitation of group processes, delivering instructor-led training, and consulting to organizations.

Her roster of clients, employers and partners includes Accenture, Bank of America, BellSouth, Chase Manhattan Bank, Cingular Wireless, Coca Cola, Deloitte, Emerson Human Capital, Dr. Judith Hale, Georgia Department of Education, Georgia Leadership Institute for School Improvement (GLISI), Kodak, Leadership Strategies, PeopleSoft, Dr. Robert and Eileen Mager, The Institute for Performance Improvement (TIFPI), US Cellular, United States Air Force, United Way, and more. In addition to being a Certified Harrison Assessments Consultant, she is certified to administer and analyze the Change Diagnostic Index©.